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Add Privatus Analytics to Wix

Add privacy-friendly analytics to a Wix site as custom code in the head, count page navigations once and set the code type to Essential for your consent banner.

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Custom code requires a premium Wix plan with a connected domain.

  1. In the dashboard go to Settings → Custom code → Add custom code.
  2. Paste the snippet:
html
   <script defer src="https://privatusanalytics.com/js/pa.js" data-site="pa_YOURSITEID"></script>
  1. Name it "Privatus Analytics", choose All pages, Load code once, and place it in the Head.
  2. Apply.

Wix sites navigate between pages without full reloads. The tracker follows those navigations with its default data-spa="auto", so each page counts once.

Under Code type, choose Essential if your Wix consent banner is on: Privatus Analytics sets no cookies and doesn't need to wait for consent. Confirm this with your own legal assessment.