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Create your first conversion goal

Track conversions with a goal: count a thank-you page visit or a custom event such as a signup, match paths by prefix, glob or regex, and see all your history.

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A goal marks a visit as converted when something happens: a thank-you page is viewed, a signup event fires, a visitor scrolls far enough, clicks an outbound link or downloads a file.

Goals are evaluated when you query, not when data is collected, so a new goal immediately shows results for your whole history.

A page-visit goal#

  1. Go to Goals → New goal in the site menu.
  2. Choose Page visit and enter the path, e.g. /thank-you. You can match exactly, by prefix, with a glob (/blog/*/subscribed) or with a regular expression.
  3. Save. Conversions and the conversion rate appear on the goal list and in the Conversions panel of the Overview.

An event goal#

Send a custom event from your page:

js
privatus.track('Signup', { plan: 'pro' })

Then create a goal of type Event with the name Signup. Add property conditions (for example plan is pro) to narrow it.

Full options, including values and counting, are in Goals.