Cross-domain and subdomain tracking
Track several domains or subdomains as one site or as separate sites, keep visits together without cookies, and stop your own domain showing as a referrer.
One site, several hostnames#
Add every hostname under Site settings → General → Extra domains.
Subdomains of a listed domain (www., shop., docs.) are accepted
automatically. Then choose:
- Combined (default): the visit key doesn't include the hostname, so a
visitor moving from
example.comtoshop.example.com(or toexample-checkout.com) the same day continues the same visit, and links between them are internal, not referrals. - Separate: the hostname is part of the visit key, so each domain has its own visits, as if they were separate sites that share a dashboard. Use the Hostname tab of the Pages panel to compare them.
No cookies or link decoration are needed to join visits across domains: visits come from the daily visit key, which is the same on every domain of the site.
Your own domain shows up as a referrer#
If shop.example.com appears as a referrer on example.com, it isn't one
of the site's domains. Add it, and it becomes internal.
Separate sites instead#
Create separate sites when the properties have different owners, goals or privacy settings. Visitors moving between them then show the other site as a referrer, as for any external site.
Staging and preview domains#
Hits from hostnames that aren't the site's domains are dropped, so
staging (*.vercel.app, *.netlify.app, staging.example.com) doesn't
pollute production data. If staging is a subdomain of your domain,
exclude it with data-domains or a hostname
traffic rule.