User journey paths
Explore the most common paths visits take through your site as a flow diagram, forward from a page or back from a goal, without following any one person.
Journeys shows the most common paths through your site as a flow diagram.
- Forward: pick a starting page (or any entrance) and see the three steps that most often follow. Expand any node to go deeper.
- Reverse: pick an end page or a goal and see the three steps before it.
- Filters: device and channel, plus the usual date range.
Journeys are built from visits: the order of pageviews inside a visit. A visit never spans more than one day and isn't linked to other visits, so you see how people move through the site without following any one person.
For large sites, paths are sampled over 100,000 visits, and the sample rate is shown.